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Good breakfast Astra

Blue Band Good Breakfast Campaign

Blue Band wants to be friends with parents around the world when making a good breakfast a habit for their child.

Our vision is to make a nutritious breakfast an everyday reality for 100 million school-children across Asia, Middle East, and Africa by 2023 and raise healthy and happy kids.

Our mission is to partner with Kenyan Parents to make a nutritious breakfast available, affordable, and desirable at home.

Health and nutrition shouldn’t be an option when it comes to meals, especially for kids. That’s why Blue Band aims to be as accessible and available as possible to children and parents around the world.

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